In 2011, we took our first steps into PR by handling the official press unveiling of former World Footballer of the Year, Fabio Cannavaro for Dubai’s Al Ahli FC.
In 2013, we expanded our PR division and began handling major accounts for the European Tour, Challenge Tour and European Senior Tour including the Race to Dubai, the prestigious DP World Tour Championship and host of other events including the Challenge Tour Grand Final, the Oman Open, the Qatar Masters and the Sharjah Senior Golf Masters.
In 2015, we established an in-house Arabic editorial and PR division which boasts over 40 years’ worth of combined journalistic experience working for some of the region’s biggest titles and servicing the requirements of the European Tour in the region as well as working across WSP’s consumer and contract publishing divisions.
In 2017, WSP’s events division, in partnership with Sixteen10, began organising, hosting and promoting the Swing Against Cancer Golf Series which has raised hundreds of thousands of dollars for local cancer charities and has featured some of the biggest names in sports and entertainment.
In 2018, WSP’s contract publishing division reached a new high when it was selected as official publisher for the 42nd Ryder Cup at Le Golf National, Paris – one of the biggest occasions in world sport.
WSP has built a reputation for quality, efficiency and attention to detail, working closely with the European Tour, the Dubai Government, management companies and blue chip clients such as IMG, ISM, ASO, HSBC and Emirates Airline. The broad range of skills possessed by our team of writers, designers, photographers, videographers and developers, means we’re equipped to handle a multitude of different project scopes.
By having everything under one roof we can ensure the highest standards throughout every aspect of our service. Above all, we believe our unrivalled work ethic and commitment to quality and efficiency, along with a track record of getting the job done regardless of the challenges along the way, sets us apart from the rest.